First, a few words about me. I’m Sanjay L., a digital marketer and the founder of thesanjayl.com a blog focused on finance, business, and money.
I share my experiences and insights on building my businesses. Let’s connect and grow together!
Ever wonder how some people manage to stay on top of everything in a chaotic digital world? From content creation to SEO, writing, and managing a business it can get overwhelming.
But here’s the thing: the right tools make all the difference.
As a digital marketer, I work on WordPress developer, and blogger, the apps I use every day help me stay organized, create better content, and optimize everything from SEO to productivity.
Content Creation: From Ideas to Reality
If you follow me you know that creating engaging and high-quality content is a huge part of my day.
Whether it’s for a blog post on thesanjayl.com or social media, I rely on these apps to turn ideas into polished content:
WordPress
As a WordPress developer, this is my basic primary tool for building and maintaining websites.
It’s user-friendly, and the leverage with plugins like All in One SEO makes managing content and optimising blog for search engines to rank my website.
Canva
For quick and catchy designs, Canva is my only place.
Whether I’m creating social media posts, logo design or infographics, Canva provide templates that make my design process fast and smooth, even if you’re not a professional designer (like me).
Grammarly
Nobody wants to publish content filled with grammar mistakes.
Grammarly helps me keep my writing clear and professional. It find the small errors that can make a big difference, especially when you’re working on a tight deadline.
(this article is corrected with grammarly)
Adobe
For more advanced design work, I use Adobe Creative Cloud, particularly Photoshop and Premiere pro. When I need detailed, custom video work, Adobe’s suite is best (but I didn’t use daily).
SEO Tools - Getting My Content Seen
Once I’ve write and create content, the next step is to make it’s seen by the right audience. SEO is key, and these tools help me stay ahead of the game
Google Analytics & Search Console
These are like assistant for tracking website performance. Google Analytics tells me what’s going good and what’s not.
Search Console helps me analyze search performance and fix issues that could boost ranking.
Ahrefs & SEMrush
Both of these tools are monopoly for keyword research and competitor analysis.
I use them to know what keywords are trending, where I can improve my rankings, and how my competitors are performing.
They also help me with backlink analysis, a main part of SEO.
All-in-One SEO (Plugin)
This is a WordPress plugin makes optimizing my website for SEO to rank my side.
It can customize everything from meta tags to XML sitemaps, helping my content get indexed faster and rank better in search results.
Writing & Research - Inspiration and Information
Good content requires good research. To find inspiration and reliable information, I turn to a few key platforms:
Medium
Aside from sharing my posts, Medium is great for finding trending topics and seeing what other writers are talking about.
It helps me stay on top of industry trends and gather ideas for my next blog post.
I love Reddit for its active communities on much every topic under it.
Whether I’m looking for content ideas, the latest industry insights, or direct feedback from users, Reddit never disappoints.
Quora
When I need to dive deeper into a subject or see what questions people are asking about a particular topic, I head to Quora.
It’s an excellent tool for understanding audience pain points and creating content that addresses their needs.
Work and Management - Staying Organized and On Track
Balancing client work, content creation, SEO tasks, and personal projects can get messy without proper organization. Here’s how I stay on top of it all:
Notion
The notion is my all-in-one workspace for organizing projects, tracking tasks, and even brainstorming ideas.
From creating editorial calendars to setting reminders for client deadlines, it keeps everything in one place, so nothing slips through the cracks.
Google Calendar
For managing my daily schedule, Google Calendar is essential. It syncs with all my devices and reminds me of meetings, deadlines, and personal tasks.
This way, I’m never double-booked and can keep a healthy balance between work and life.
Social Media - Engaging and Growing My Audience
As a digital marketer, I know that being present on social media is non-negotiable. Here’s what I use to stay active and grow my online presence:
Instagram is a great platform for visual content and connecting with my audience.
I use it to share insights about digital marketing, personal achievements, and even behind-the-scenes content from my projects.
For networking and building professional relationships, LinkedIn is the place to be.
I regularly post updates, engage with industry leaders, and stay connected with my professional network. It’s also where I share blog posts and articles to reach a more business-focused audience.
Twitter (X)
Twitter is where I share quick thoughts, updates, and engage in trending conversations.
It’s great for staying on top of the latest news in tech, marketing, and finance. Plus, it’s the perfect place for connecting with like-minded professionals.
Medium
Last but not least, Medium itself is where I regularly post long-form content.
Whether it’s about business, finance, or the latest SEO trends, Medium helps me reach a broader audience who are eager to read and engage with thought-provoking ideas.
The Right Tools Make All the Difference
These apps are the backbone of my daily workflow. They help me stay organized, create better content, and ensure that everything I publish reaches the right audience.
Whether you’re a digital marketer, content creator, or someone looking to optimize their work life, having the right tools at your disposal can make all the difference.
What tools do you use to boost your productivity and manage your work? If you’re looking to streamline your processes, start with a few of the apps I mentioned and see the difference they make.
Thanks for reading!!, Before you go:
- You can CLAP for FREE 👏
- Network with me on X | LinkedIn | Instagram
- Visit my blog: thesanjayl.com
- If you have any thoughts comment it, I’ll respond within 4 hours
